All posts by stanleynzerue

About stanleynzerue

As a Creative Writer and Art Director, I write appealing copies for clients, create designs of characters in structure and appropriate costume for children’s books, scripts for whiteboard animation, explainer videos and 2D/3D animation for adverts. Additionally, I describe how the scenes or pages are to appear in consistence to the theme and focus. I have done promotional booklets for corporate bodies on the quest for advancing their products and causes. A few of the booklets I have done include: ‘Dettol Warriors’ for Reckitt Benckiser, ‘Smoke Screen’ for Coalition Against Tobacco, Promise Milk Supplements for Pfizer Nigeria, T-shirt designs for J7 Clothing, ‘Adventures of Freddy Do Little’ for Orderly Society Trust and lately in October 2016, The Peak Activity Book for Friesland Campina Wamco as a core feature for kids to get stimulated and engaged in the Peak Pecadomo Campaign currently running. I have had a few weeks stint at the Cartoon section of the Guardian Newspaper, Lagos. From February 2014 to April 2015, I was a Creative Writer and Art Director for ActNow NG- Professor Yemi Osinbajo, Nigeria’s current Vice President Political Research & Branding agency. A think-tank organization aimed at raising the socio-political consciousness of Nigerians to rightfully demand and secure better governance. I wrote engaging copies for 2015 Elections campaign messaging materials and stories that were highly effective in selling the APC Change manifesto. I was also an excellent Social Media Strategist, influencing and managing public opinion and headed a team on this. I collaborated with fellow artists in creating caricature designs of political characters in structure and appropriate costume for the production of posters, comic books, memes, t-shirts and whiteboard animations that were shown on TV Stations across the country eg Channels TV and Television Continental (TVC). Sometime in May 2015, I did the Unemployment Definition Posters for Nigerian Bureau of Statistics. I am presently a Co-Founder of 78 Designs Ltd,- A design thinking firm that provides innovative ideas, contents and meaningful stories that aids the awareness and performance of brands across all points of interface. I play a role as a Creative Writer & Concepts Research & Developer. Lastly but not the least, my spy thriller series, ‘Conversation In A Dark Alley’ was nominated for the Etisalat Flash Fiction Award, November 2016. Please follow the link below to peruse.



screenscreen certificates stanley

(Originally written and posted by me on my Facebook page on 11th July 2017 to promote the Screenplay Master Class I participated in, in May 2017).

                            ATTENTION! WRITERS NEEDED

Are you interested in spectacular film-making, great copywriting or mind-blowing storytelling?

Then the coming Screenplay Master Class of October 2017 is absolutely made for you.

With in-depth lessons and practicals from the basics of beginning a stunning story to the finishing of a masterpiece of great admiration, the Screenplay Master Class of October 2017 is perfectly made just for you.

As an alumnus of the class of May 2017, I can shake hands and look you in the eyes and say “My Dear, you need it. For it is an eye-opening, refining experience a writer should have.” After that, you could buy me a drink.

Hurry now and start saving ahead of October 2017. For only 50 grand, you too could participate in this enlightening experience of a lifetime that would fine-tune your writing for mind-shattering stories.

Please add Abu Bello on Facebook and visit to learn more.

Don’t Miss Out!





Once upon a night, I passed in a friend’s place; despite my lifelong habit of wearing jean trousers to sleep, hoping I get selected to model for Calvin Klein in my dreams with all the poses I sleep in, by morning my feet itched from plenty mosquito bites.

Tired of scratching them, I exclaimed loudly, “Damn! You could have flit here last night. See all these mosquito bites on me.” Saying that I shook my head sadly.

Surprisingly, instead of her to show a bit of concern, she laughed loudly and said, “Oh, Pretty Stan it’s because you are a visitor.”

Puzzled, I asked why and she said “My mosquitoes don’t bite me. Last night you were sleeping, I saw them buzzing and when one didn’t recognise me and wanted to bite me, their eldest sister told them “Noo! Leave Mama alone. Bite the man snoring like a bird.”

I shook my head in disbelief at what I just heard whilst she kept laughing. Eventually, I told her, “Next time you’ll come to my house and I let my dogs out to shred you, hope you won’t say I’m wicked?”

“Ah!” She exclaimed, “So Stan someone can not play with you? You don’t want me coming to eat your goat meat stew again abi?”

I smirked satisfyingly, knowing I had put the fear of the Holy Ghost in her.


(Awesome Read. In the heat of the Ebola epidemic of 2014, this critical analysis was penned. Some said it spread fear, some said it was enlightening. You decide!)


Last year, 2013, having been an avid fan of horror movies and spy-thrillers for several years with a rather keen interest and knowledge in the decimation means of bio and chemical weapons from sarin, mustard gas, smallpox, anthrax, tularemia, brucellosis, Q-fever, ricin, staphylococcal enterotoxin B, botulinum toxin, and saxitoxin etc. I asked a very close friend- David Obasi, a doctor in Federal Medical Centre Owerri, what we would do if ever there was an uncontrolled nosocomial infection of any deadly strain of bacteria or virus, how do we protect ourselves and what would be the remedy? (Nosocomial infections are diseases gotten in a hospital environment with great risks to health-workers)


He laughed out loud and said the movies and books we’ve both watched and read are making me amusingly delusional. I pressed further and he said, “Well if that happens and nothing could be done, we should prepare ourselves for the dawn on the Zombie Apocalypse.”


Fast-forward to 2014 and we are faced in the West African sub-region of a deadly disease with a 90% fatality rate. Killing its own experts in it, as the case of the Sierra-Leonean doctor- Sheik Umar Khan and the American doctor- Dr Kent Brantly.


Imagine if the people Patrick Sawyer met and had contact with while onboard his flight to Lagos and after, which is put at roughly 59 all became infected and started spreading the virus world-over with no known cure or vaccine in sight, doctors for fear of getting infected stops treating people and guess what, due to no education about it, people keep contracting and dying from it…there’s also a chance of a higher, faster killing strain developing from mutation. Turning people to Walking Dead(s) in a few minutes….Gbam!

That could be the much talked about Zombie Apocalypse…What would the rest of the un-infected world do in such case?


The use of nuclear warheads to destroy parts of the Red Zones would be quickly agreed by the UN and what happens next? As gory and grim as it may seem, this is a possibility that could happen in this fast-paced world with the disease being spread by bodily fluids, the case of shooting to kill infected people as it happens in the movies would not be an option for fear of spreading by splatter of blood or other bodily fluids. All these traders having a field day selling hand sanitizers, as it outsold in Shoprite Ikeja and other markets where and who would spend your money with you?


May GOD please help us, I am concerned to my bones about this Ebola fever thing…I pray this is not the beginning of the Final End.


–Ron Stan.


Updated: Dr David Obasi now works with the WHO in Sierra Leone.

Recession Koboko

hunger pic

(Image Credit: Chobis Obilonu)


I’ve imagined horror stories that scared the Keke Marwa out of my head and filled it with Rolls Royce. Just like I saw a girl at Jakande roundabout one day with a six-headed dragon tattoo on her arm. Still feeling fly. Lord knows I’m a teetotaler but if I was ever wasted and faded on a TGIF outing, her looks were enough to make me piss my pants as I’ll be so frightened thinking the dragon was gonna fly out of her arm and roast my chubby chin…Killing my fine boy looks. Damn!!!


Well, sometime in January, I was at a mall in Ajah. I ain’t gonna mention the name of the mall, ‘cause that would be free advertising and they ain’t paid me s**t.


I had gone to buy ketchup and as I bent down to select the brand I wanted from the aisle, a female voice seeming to react to a news like her husband had taken a loan from the bank to do MMM and it froze; with the bank now set to possess their house yelled “JEEESUUUUUSSSS”.


Instantly, I and other shoppers and attendants looked at her in terrified wonder as she bit her lips. Obviously feeling ashamed from a few seconds of her 15 minutes of fame she unwittingly sought.


“Madam, wetin happen?” One attendant arranging milk tins on the same aisle where she stood in shock asked.


Shaking her head, she uttered annoyingly “Just imagine! Una no go kill person here. See custard bucket wey I buy N520 last week, today na N980. Wetin be this sef?”


“Ah, madam no vex ooo. Na so we buy am for market.” The attendant replied, trying hard to hold the laughter forming creases on his face. As every other person bursted into a cacophony of laughter; including me and gathered to watch.


But she wasn’t done yet. “For this kain economy na him my pikin go dey chop like buffalo.” She said. “Ah, madam for this Buhari economy?!” The attendant replied with a bewildered look.


“Wetin I go do naw? Na small pikin. E no even know sey e too dey chop.” She lamented. Continuing she said “I done call him papa tell am sey the boy too dey chop like am. Na so e hask me who born am? E no even allow me talk, na so he come say, E no wan hear sey hunger kill him pikin, come cut phone.”


Now the scene became incredibly hilarious and even the shop attendant couldn’t hold himself anymore as he exploded in amusement and said. “Madam, try explain to am naa. Make am know sey things hard.” “Hmmm! For where?” She retorted. “Him grandmother say make I leave am to wack. Say na the one he chop he go carry grow…See now, e done finish one bowl of custard for one week. I done come to buy another one now, una price done go up.” “Madam no vex. Na so this Buhari economy be now.” The attendant replied sadly as left her to her devices.


Walking to the counter, I tried hard to suppress my laughter as I remembered Sunday Akoji’s countless warning in his posts, saying “Chop Wisely”.



You Were There

Some weeks ago, I wrote a poem- ‘Take Me With You’ which is currently below this post.

In the spirit of Valentine, I was spurred to write the sequel to it and here it is folks, the ‘Moment of Clarity and ‘Wondering what the hell I’ve been doing?’ poem- ‘You Were There’.


The Shadow-man Diaries II (scroll down for Part 1)


R.I.P. (Rest In Pieces, Mazumba)

And so I met Jibbies, my dragonfly informant, against my earlier impulse and advice from friends and family to call Putin.

We got talking and I was affrighted with the treacherous plan folks at Insectopia were plotting against planet earth. He told me of them sending out spy agents across the world to infiltrate and destroy all factories insecticides are being made.

After that, the locusts would then swarm on fields and consume every crop necessary for human survival. Their operation was tagged ‘Humans Race Against Time’. Because according to him, when the full, random but related incidents starts to happen and the consequences becomes dire, humans would eventually fight to save food and any scarce edible item available. Even bread crumbs!

The roaches have already through their DNA sequencing encoded their nuke resistant cells into other insects. (In case you didn’t know, cockroaches would inherit the world upon a nuclear apocalypse because they are able to withstand extreme radiation exposure due to the fact that they have slower cell cycles, only molting about once a week. This allows them to escape the radiation fallout relatively unharmed because minimal cells are damaged as they are not dividing and replicating rapidly, like human cells do).

Amongst many scary things Jibbies told me the insects were planning against humans, of which a nuclear war between countries was the crowning, I asked WHY? Jibbies shrugged sadly and said “They are angry humans have destroyed their habitat in many ways and having been pushed to the edge of extinction, humans still fumigate and flit their homes and environments.

Then I said, “It’s because them insects spread diseases to us and he replied, “Has any insect ever been convicted or at least indicted for spreading diseases to man like man does to man?” My heart sunk as I remembered Patrick Sawyer.

On that note, he left but warned me to be vigilant as they would come relentlessly at us and only one weapon was effective against them. I tried asking him what weapon was that, but he was long gone.

Well, I later figured it out on my own and surprisingly I’ve always had it. The question now I am asking you my amiable reader is, “If Cockroaches Would Survive A Nuclear Holocaust, What The Hell Is In A Can Of RAID?”

Meanwhile, that is Mozumba, a highly trained assassin that tried sniping me earlier today. Quite a relief, I killed him after much gun-fu between us.

The Shadow-man Diaries I


I just feel like all these creatures I’ve been using in stories have ganged up against me…This morning, while on a bike and singing along to a velvety Bobby Rave’s song playing in my earphones, a FLY flew into my mouth FIAAAM! I coughed and coughed to spit it out, but it had already gone past my larynx. I became terrified, wondering what kinda kamikaze mission such vermin had in mind for me.

More frightening was the fact that I Raided a secret agent cockroach back to stone age earlier this morning. I don’t know what to do now, should I call my man Putin to send in his Sputnik to Insectopia in revenge or should I call my informant dragonfly, Jibbies to find out why his folks from Insectopia are trynna dissipate me? Cuz my pectoral muscles are now hurting and my chest seems to be itchy. Oh Goodness, what did I do?

To be continued…

When She Blows Your Senses To Stone Age


Krrrrrrrrrrr! That was my gate creaking loudly, as I walked out from the kitchen quickly and peered through my room window to see who was opening the gate like he was using it to practice for an endurance sport in the upcoming Rio 2016 Olympics.

I managed to catch a glimpse of him as he scurried away like a squirrel who just happened to discover a mine of nuts. I almost wanted to ask him what the matter was, but he was long gone before my oratory nerves could come into action and I left him and walked back into the kitchen cooking my rice and stew with respect to the poor bird who gave up its life for me so I could eat…Now that’s True Love.

The moment he got into his house, I started hearing the sound of broom sweeping the floor, furniture scratching against the floor as they were being shifted, dust blowing out from his window, but I paid him no mind and continued stirring my pot of stew as the aroma filtered through my kitchen windows into the vast air.

Thank goodness we don’t have bears in Nigeria. Cuz if we did, a lot of bear attacks on humans could have been happening with bears being able to smell food from 32 kilometers…But trust Naija, they’ll purposely start cooking all day so that bears can come and they trap it for food. Over time with thousands of bears killed, the cuddly creatures would manufacture their own gas masks.

Back to the guy sweeping, the next time I looked at his room, I could tell he was sweating from mopping his room because the sweat beads on his face shone more than a mirage on a hot day in Maiduguri, though all days over there are hot.

The next thing I heard was a large and continuous splashing of water as the shower ran endlessly and after what seemed to be hell reaching freezing point, it stopped. Then came the long Fuuuuuuuuuuuuuuu, Ssssssssssssssss sounds. If not that I knew this guy could be putting on some body spray, I could have thought he was flitting his house, but again it was afternoon and most Nigerians flit houses at night. Almost as if they are giving the middle finger to the insects like “F**k you, now die! Looking for blood to suck eh? Come suck fire.” Lol! Silly insects, they’ll never learn.

After the sprays, I heard him tugging at his generator, trying to pull it from the veranda into the compound and the next thing it was on. By then fuel scarcity hadn’t started so he could still afford putting on gen in the afternoon. I saw as he came out to spread his towel and given the powerful nostrils I got from my mum, I could smell his fragrance being superb. Almost as if on cue, he turned around looked towards my kitchen window, smiling he asked, “Ah Pretty Stan! Na you dey cook this thing? Choi! My Chef.” I wondered, so in all these times, he hadn’t given a thought I could be around with my kitchen window open and demarcated from his apartment by about 35 feet, I responded with a little sigh to show I wasn’t doing anything spectacular and said “Bros na me ooo! I still dey learn naa.”

About 10 minutes later, I heard a knock on the gate, I came out and asked who it was. The knock came again, and before I could utter another word, this my Fresh Guy neighbour ran past me and opened the gate. First came in long, brown slender legs that stopped at the hemline of a lovely mini-skirt and when I looked up and saw the beautiful face, she smiled and greeted me with my neighbour even failing or forgetting to introduce his Highness- Pretty Stan aka Stanley Yayo, I was like “Oh! So this is the reason why all the fast clean-up, bathing and switching on the gen was for?” I shook my head, walked into my crib, served myself a hearty meal and forgot about them.

To Be Continued…

What Motivates A Copy Writer?

“The product must be one which we would be proud to advertise. A lawyer may be able to defend a murderer whom he knows to be guilty, and a surgeon may be able to operate on a man he dislikes, but professional detachment doesn’t work in advertising. Some measure of personal commitment is required before a copywriter can sell a product.”

  • David Ogilvy